{"id":9199,"date":"2023-06-28T18:17:56","date_gmt":"2023-06-28T16:17:56","guid":{"rendered":"https:\/\/www.motork.io\/nl\/?p=9199"},"modified":"2023-06-28T18:17:56","modified_gmt":"2023-06-28T16:17:56","slug":"motork-lance-son-premier-ia-hackathon","status":"publish","type":"post","link":"https:\/\/www.motork.io\/nl\/motork-lance-son-premier-ia-hackathon\/","title":{"rendered":"MotorK lance son premier IA Hackathon : un marathon de deux jours d\u00e9di\u00e9 \u00e0 l&#8217;IA dans la distribution automobile"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"9199\" class=\"elementor elementor-9199\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a0a9382 elementor-section-boxed ang-section-padding-initial elementor-section-height-default elementor-section-height-default\" data-id=\"a0a9382\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ab12fde\" data-id=\"ab12fde\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bbac276 elementor-widget elementor-widget-text-editor\" data-id=\"bbac276\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p><b>Plus de 50 experts en technologie s&#8217;affronteront pour d\u00e9velopper de nouvelles solutions bas\u00e9es sur l&#8217;IA pour les \u00e9quipementiers et les concessionnaires, afin d&#8217;optimiser le parcours client <\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e08789c elementor-section-boxed ang-section-padding-initial elementor-section-height-default elementor-section-height-default\" data-id=\"e08789c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ab21b9b\" data-id=\"ab21b9b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9bcf81a elementor-widget elementor-widget-text-editor\" data-id=\"9bcf81a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p><b>MotorK<\/b><span style=\"font-weight: 400;\">, groupe leader de la r\u00e9gion EMEA sp\u00e9cialis\u00e9 dans les solutions SaaS pour la distribution automobile, lance la premi\u00e8re \u00e9dition de son <\/span><b>AI Hackathon<\/b><span style=\"font-weight: 400;\">. Durant ce d\u00e9fi de deux jours s&#8217;affronteront plus de 50 experts en IA avec pour ambition d\u2019optimiser le parcours client automobile. Ce projet repr\u00e9sente une \u00e9tape cl\u00e9 dans la feuille de route de MotorK qui place l\u2019innovation\u00a0 au c\u0153ur de sa strat\u00e9gie, comme en t\u00e9moigne l\u2019investissement de 37% de ses revenus 2022 dans la R&amp;D.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">En plus de stimuler la cr\u00e9ativit\u00e9 et d&#8217;acc\u00e9l\u00e9rer l&#8217;innovation, le hackathon sera un point de rencontre important pour les \u00e9quipes techniques de l&#8217;entreprise qui viendront de toute l&#8217;Europe. Ce sera l&#8217;occasion de se r\u00e9unir, d&#8217;\u00e9changer des points de vue et d&#8217;acqu\u00e9rir de nouvelles comp\u00e9tences en travaillant avec des experts de haut niveau, dans un contexte diff\u00e9rent des sch\u00e9mas traditionnels.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">&#8220;<\/span><i><span style=\"font-weight: 400;\">L&#8217;innovation a toujours jou\u00e9 un r\u00f4le cl\u00e9 dans notre activit\u00e9 et nous voulons rester \u00e0 la pointe de l&#8217;industrie en d\u00e9veloppant des solutions de pointe adapt\u00e9es \u00e0 la distribution automobile<\/span><\/i><span style=\"font-weight: 400;\">&#8220;, <\/span><b>commente Marco Marlia, PDG et co-fondateur de MotorK. <\/b><span style=\"font-weight: 400;\">&#8220;<\/span><i><span style=\"font-weight: 400;\">La premi\u00e8re \u00e9dition de notre Hackathon refl\u00e8te notre volont\u00e9 de se tourner vers l&#8217;avenir, et d\u00e9montre que MotorK peut compter sur un groupe d&#8217;experts pr\u00eats \u00e0 s&#8217;impliquer pour construire ensemble les meilleures solutions, qui seront ensuite mises en \u0153uvre pour nos clients.\u201d\u00a0<\/span><\/i><\/p><p><span style=\"font-weight: 400;\">Le d\u00e9fi de cette premi\u00e8re \u00e9dition impliquera huit \u00e9quipes h\u00e9t\u00e9rog\u00e8nes, compos\u00e9es de professionnels multidisciplinaires comme des chefs de produit, des ing\u00e9nieurs backend et frontend, des <\/span><i><span style=\"font-weight: 400;\">data engineers<\/span><\/i><span style=\"font-weight: 400;\">, des ing\u00e9nieurs QA, des ing\u00e9nieurs Fullstack, mais aussi des analystes de donn\u00e9es, des concepteurs de produits et des d\u00e9veloppeurs Du 4 juillet \u00e0 midi au 5 juillet \u00e0 la m\u00eame heure, au si\u00e8ge de l&#8217;entreprise \u00e0 Milan, les participants seront immerg\u00e9s dans un marathon de deux jours pour prototyper des solutions innovantes afin d&#8217;optimiser la <\/span><b>plateforme<\/b> <b>SparK<\/b><span style=\"font-weight: 400;\">. Il s\u2019agit de la premi\u00e8re plateforme SaaS pour l&#8217;industrie automobile capable de g\u00e9rer la num\u00e9risation des activit\u00e9s des concessionnaires de mani\u00e8re int\u00e9gr\u00e9e, des visites web, \u00e0\u00a0 la gestion des leads , \u00e0 l&#8217;optimisation des campagnes marketing ventes et apr\u00e8s vente ou encore \u00e0 la r\u00e9putation en ligne.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00c0 l&#8217;issue du Hackathon, les projets seront jug\u00e9s par un comit\u00e9 pr\u00e9sid\u00e9 par Marco Marlia, CEO et co-fondateur de la soci\u00e9t\u00e9, et Yair Pinyan, Chief R&amp;D Officer, sur la base de crit\u00e8res tels que l&#8217;impact commercial, l&#8217;efficacit\u00e9 et la cr\u00e9ation de valeur pour le client. <\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4e98a65 elementor-section-boxed ang-section-padding-initial elementor-section-height-default elementor-section-height-default\" data-id=\"4e98a65\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-59ac2fd\" data-id=\"59ac2fd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2b5ce4e elementor-align-center elementor-widget elementor-widget-button\" data-id=\"2b5ce4e\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"https:\/\/www.motork.io\/fr\/wp-content\/uploads\/sites\/4\/2023\/06\/motork-lance-son-premier-ia-hackathon.pdf\" target=\"_blank\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">T\u00c9L\u00c9CHARGEZ LE COMMUNIQU\u00c9 DE PRESSE<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Plus de 50 experts en technologie s&#8217;affronteront pour d\u00e9velopper de nouvelles solutions bas\u00e9es sur l&#8217;IA pour les \u00e9quipementiers et les concessionnaires, afin d&#8217;optimiser le parcours client . MotorK, groupe leader de la r\u00e9gion EMEA sp\u00e9cialis\u00e9 dans les solutions SaaS pour la distribution automobile, lance la premi\u00e8re \u00e9dition de son AI Hackathon. Durant ce d\u00e9fi de [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":9197,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-9199","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communiques-de-presse"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MotorK lance son premier IA Hackathon d\u00e9di\u00e9 \u00e0 la distribution automobile<\/title>\n<meta name=\"description\" content=\"MotorK lance la premi\u00e8re \u00e9dition de son AI Hackathon: 50 experts pour optimiser le parcours client automobile.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.motork.io\/nl\/motork-lance-son-premier-ia-hackathon\/\" 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