The following Cookie Policy aims at ensuring that the user’s visit (hereafter the User) to (hereafter the website)is smooth, reliable and as useful as possible. To help us do this, we use cookies and similar technologies (together referred to as “cookies” in this policy).

This information is provided in light of the EU regulation of May 8, 2014 on the “Identification of simplified procedures for the disclosure and acquisition of consent for the use of cookies” (hereinafter , the “Provision”), of the provisions of Regulation (EU) 2016/679 applicable from 25 May 2018 (hereafter, the “GDPR”) and of the provisions of Italian legislation on personal data protection, to the extent which will be valid and effective after the entry into force of the GDPR.

The owner id MotorK Italy s.r.l. headquartered in Via Ludovico D’Aragona n. 9 in Milan, Italy.

Please read carefully the following Cookie Policy before continuing to navigate the website.

We notify you about our use of cookies when you first visit our Web site, through a notification banner. By continuing to use the website, you consent to our use of cookies. However, you can change your cookie settings. Further information about managing your cookie settings is provided below.

What are cookies?
Cookies are small text files that are automatically placed on your computer or mobile device when you visit almost any Web site. They are stored by your Internet browser. Cookies contain basic information about your Internet use, but they do not normally identify you personally. Your browser sends these cookies back to the site every time you revisit it, so it can recognise your computer or mobile device and personalize and improve your site experience.

For instance, we use cookies on our Web site to remember your login details, so you don’t have to re-enter them repeatedly during your visit to the site. Other cookies help us to understand what did and didn’t interest you about our site, so we can provide you with features that are more relevant and useful to you next time you visit. We also use cookies to analyse how visitors use the site.
We work with third party advertisers to give you access to interesting and exciting automotive content, i.e. images, maps, sounds and links to other websites. So, as well as setting some cookies ourselves – “first party cookies”, we also allow some third parties to record information in case you visited their website.

Please note that our use of any information we collect about you through your use of cookies is subject to our Privacy Policy, which you can find here.

What types of cookies do we use?
The cookies we use fall into 3 categories. These categories are described below.

a) Essential cookies
These cookies are necessary to help you access and move around our site and use all its features. Without these cookies, our website would not work properly and you would not be able to use certain important features. For example, we use a cookie to keep you logged in during your visit, so the site does not require you to log in repeatedly to access different pages. We also use essential cookies for fraud detection and prevention purposes.


Features and Purposes



This session cookie indicates that you are actively using the site.



Used by our content delivery network, CloudFlare, to identify trusted web traffic.

1 year

CookieConsent, cc_cookie_decline

Remembers consent status for the user on current website.

1 year

b) Analytics and customisation cookies
At MotorK, we want to make your experience on our website as helpful, smooth and as enjoyable as possible. We use cookies to help us understand how our website is being used and how we can improve your experience on it. This type of so-called “analytics” cookies can provide us with anonymous information to help us understand which parts of our Web site interest our visitors and if they experience any errors. We use these cookies to test different designs and features for our sites and we also use them to help us monitor how our visitors reach our sites.

c) Advertising cookies
Advertising cookies help ensure that the advertisements you see on our Web site are as relevant to you as possible. For example, some advertising cookies help select advertisements that are based on your interests. Others help prevent the same advertisement from continuously reappearing for you.



Features and Purposes


Third Party privacy policy link

Google Analytics

__utma, __utmb, __utmz, __utmv

Anonymous site traffic analysis through Google Analytics.

2 years, Session, 6 months, 6 months

Google Adwords

_ga, _gat, _gid

Used to study and improving advertising to provide better advertising to users, more relevant to their interests.

2 years, 1 minute, 24 hours


__eid, __uid, __optout, rex

We use cookies to make advertising more engaging for customers and more useful for publishers and advertisers. Some common purposes are customizing advertising so it’s more relevant a certain user, improving performances of campaigns and removing certain advertising to show again for specific users.

6 months, 1 year, 5 years, Session


fr, tr

Used by Facebook to integrate “like” and “share” functions on website.

3 months, Session


guest_id, remember_ checked, twll

Used by Twitter integrate it with website functions, like tweeting an article.

1 years, 5 years, Session


_pk_id, _pk_ses, _pk_uid

Used by Piwik Analytics to measure anonimous website statistics.

1 year, Session, 1 year



The LinkedIn insight tag allows us to perform campaign reporting and unlock valuable insights about website visitors that may come via the campaigns we run on LinkedIn.

2 years


mautic_ referer_id, mautic_ session_id, mautic_ device_id, mtc_id, mtc_sid

We use Mautic cookies to track your use of the website and link each visit to the information voluntarily provided by you. We also use Mautic cookies in sending emails, allowing us to see how you interact with our emails. This enables us to provide more relevant information on the website and through marketing campaigns.

2 years

We also want to make it as easy as possible for you to share content from MotorK with your friends through your favourite social networks. Social networking sites, such as Facebook and Twitter, may set cookies that recognise you when you view content on our web site and allow you to share content across both sites via the use of sharing settings. For further details, please see your social networking site’s terms of use and privacy policy.


Managing cookies

What happens if I don’t allow cookies?
If cookies aren’t enabled on your computer, tablet or mobile (“device”), your experience on the website may be limited (for instance, you may not be able to browse fully and freely or add products to your basket and purchase them).


How do I disable/enable cookies?
In order to disable/enable cookies from your device, you will need to do this via your Internet browser. We have explained how you may manage cookies on your computer via some of the main Internet browsers below. For information on how to manage cookies your tablet and/or mobile, please consult your documentation or online help files.

Google Chrometm:


Internet Explorertm:


How do I disable/enable third party cookies?
According to Article 13 of Law Decree dated June 30, 2003, number 196/2003, the User is free to resign from the cookies access whenever he/she wants. Third party cookies are not placed by us therefore we would suggest that you look at those third parties’ websites for information about the cookies they place and how you can manage them, contact them.

Rights of the user
You have the right to request access to, rectification or erasure of your Data, restriction of processing and object to the processing of your Data by us, as well as the right to request the delivery of some of such Data.

Data subject’s rights:

Right of access
The data subject has the right to obtain from the controller confirmation as to whether or not personal data concerning him or her are being processed, and, where that is the case, access to the personal data and the following information:

(a) The purpose of processing;

(b) The categories of personal data concerned;

(c) The recipients or categories of recipients to whom the Personal Data have been or will be disclosed, in particular recipients of third-party countries or international organisations, with confirmation as to whether adequate safeguards are in place;

(d) Where possible, the envisaged period for which the personal data will be stored or, if not possible, the criteria used to determine that period;

(e) The existence of the right to request from the controller rectification or erasure of personal data or restriction of processing concerning the data subject or to object to such processing;

(f) The right to lodge a complaint with a Supervisory Authority;

(g) Where the personal data have not been collected from the data subject, any available information on their source;

(h) The existence of an automated decision-making process, including profiling, which produces legal effects concerning him or her or similarly significantly affects him or her and, at least in those cases, meaningful information about the rationale, the significance and the envisaged consequences of such processing for the data subject.

Right to rectification
The data subject has the right to obtain from the data controller without undue delay the rectification of inaccurate personal data concerning him or her.


Right to erasure (‘right to be forgotten’)
The data subject has the right to obtain from the data controller the erasure of personal data concerning him or her without undue delay and the data controller has the obligation to erase personal data without undue delay where one of the following grounds applies:

(a) The personal data are no longer necessary in relation to the purposes for which they were collected or otherwise processed;

(b) The data subject withdraws consent on which the processing is based and where there is no other legal ground for the processing;

(c) The data subject objects to the processing and there are no overriding legitimate grounds for the processing;

(d) The personal data have been unlawfully processed;

(e) The personal data have to be erased for compliance with a legal obligation under the European Union or Member State law to which the data controller is subject.

Right to restriction of processing
The data subject has the right to obtain from the data controller restriction of processing where one of the following applies:

(a) The accuracy of the personal data is contested by the data subject. Data processing will be restricted for a period enabling the data controller to verify the accuracy of such personal data;

(b) The processing is unlawful and the data subject opposes the erasure of the personal data and requests the restriction of their use;

(c) The data controller no longer needs the personal data for the purposes of the processing, but they are required by the data subject for the establishment, exercise or defence of legal claims;

(d) The data subject has objected to processing pending the verification whether the legitimate grounds of the data controller override those of the data subject.

Right to object
The data subject has the right to object at any time to the processing of personal data concerning him or her which is based on the data controller’s legitimate interest, including profiling. The data subject has the right to object at any time to the processing of personal data concerning him or her for direct marketing purposes, including profiling to the extent that it is related to such direct marketing.

Right to data portability
The data subject has the right to receive the personal data concerning him or her, which he or she has provided to a controller, in a structured, commonly used and machine-readable format, and has the right to transmit those data to another data controller without hindrance from the data controller to which the personal data have been provided, where the:

(a) Processing is based on consent or on a contract; and

(b) Processing is carried out by automated means.

In exercising his or her right to data portability, the data subject has the right to have the personal data transmitted directly from one data controller to another, where technically feasible.

MotorK Italia S.r.l., via Ludovico D’Aragona n. 9 (Milan), e-mail, telephone 02 36758637, fax 02 93660365.