The Ultimate Consumer Automotive Portal

DriveK delivers profiled leads and qualified prospects to automotive manufacturers, serving as the ultimate virtual marketplace that helps consumers select, compare and configure their next new car.

Car Configurator and Lead Generator

With its monthly 1.5 million unique users and 60,000 leads generated, DriveK is the most reliable, stable and innovative lead generation platform in the automotive market.

Why DriveK
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How DriveK works

INNOVATIVE PLATFORM

Integrating with over 20 partner publishers and all major manufacturers-supported or manufacturers-custom systems and tools, DriveK is the most reliable, stable and at the same time innovative lead generation platform to be found on the automotive market.

DriveK is the most reliable, stable and at the same time innovative lead generation platform to be found on the automotive market
DriveK: comprehensive omnichannel approach

MULTICHANNEL APPROACH

DriveK gathers huge amounts of data across multiple platforms and leverages refined analysis and machine learning algorithms to understand the automotive market based on actual customer behaviour patterns. DriveK machine learning algorithms leverage online behavioural data in real-time to match the right vehicles to the right profiles.

LEAD QUALIFICATION

The dedicated Business Development Centre and Automotive Expert Advisors will pass over only the most qualified and best profiled leads: hot leads interested in a specific car model or specific offer are contacted within 15 minutes from the moment they submit their info request and are called back up to eight times in case of no response.

MotorK’s Business Development Center and automotive expert advisors
DriveK machine learning algorithms

FULL GDPR-COMPLIANCE

From lead profiling to attribution modelling based on behavioural big data, from qualification calls to nurturing activities, every action performed is fully compliant with the European General Data Protection Regulation.

Car Configurator

Car Configuration

Omnichannel approach

Omnichannel approach

Lead generation

Lead Generation

Lead Nurturing

Behavioural Data

Behavioural Data

Call-Back Policy

Call-back Policy

Close-to-zero Cookie Overlap

Close-to-zero Cookie Overlap

Dedicated reports

Dedicated reports

Contact us

Do you have any questions? Please let us know how we can help you.