
e-Commerce Giants Get Real: Lessons for Automotive Retail
There’s something interesting happening in the world of digital retail, and car brands and dealers would do well to pay attention.
Amazon recently opened the first Amazon 4-Star store in New York City selling a variety of items that received (you guessed it) a 4-star rating or better on the e-commerce giant’s site. It’s the latest bricks-and-mortar initiative from Amazon, which has already opened 17 bookstores and has plans for more.