Until a few years back, dealers who would invest in a simple web page and a few classified ads could gain a significant competitive advantage over their peers. Fast forward to today, simply having an online presence is not providing an edge any longer; on the contrary, not being online means being cut out from […]
As we accelerate into 2024, the automotive sector is set to undergo a transformation driven by the integration of Artificial Intelligence (AI). This year promises to be a key moment of consolidation for AI, bringing about five key trends that will reshape the landscape of automotive retail. Here we offer a vademecum illustrating these trends […]
In today’s automotive business, being online with your inventory is mandatory to be able to tap into customer searches, which nowadays are mostly performed digitally. But the way this is done can also make the difference when it comes to increasing lead generation. A successful strategy to handle your vehicle listings should therefore take three […]
92% of car buyers browse the web before making any purchase decision (source: Google). The increasing digitalisation of automotive distribution is imposing a major change in the way dealers manage their customer relationships. To build a strong brand, you cannot simply count on the in-store experience but you have to get control of what happens […]
The winds of change are blowing stronger than ever before the automotive industry. With the enforcement of ‘Fit for 55’ regulations in Europe and the consequent focus shift to Battery Electric Vehicles (BEVs), automotive retailers are faced with a paradigm change. According to AlixPartners research, the industry is racing toward a future where BEVs are […]
A booming economy, but definitely no news to celebrate here: according to the World Economic Forum (WEF), cybercrime has grown to become the world’s third-largest economy after the US and China. Cybersecurity Ventures estimates a global cost of 8 trillion USD in 2023 only, which makes it evident that cybersecurity should be a top concern […]
