Car Mobile User Experience

Dealerships and Mobile, the golden rules for the perfect user experience

It is clear that the Coronavirus has changed the lifestyles of the world’s population. Not only have consumption trends adapted, the way people move and entertain themselves adjusted, but also online shopping habits have evolved. In April, according to recent Digital 2020 research, the number of people connected to the Internet increased by more than […]

More
European automotive industries sets out again, but in different phases

Automotive industry: Europe sets out again but in different phases

Even if the aftermath of lockdowns still shows many consequences (one number above all: in the Eurozone, the economy is expected to decline by 8.7% in 2020), for some of Europe’s key markets the latest registration figures suggest hope that the automotive industry has started its recovery phase. After two months of ‘Phase 2’ we […]

More
Automotive aftersales: recovery after coronavirus

After-sales and recovery: let’s take a look

It’s undeniable that the months of March and April meant a period of reduced activity and profit for the automotive after-sales market, which only in recent weeks has gone back to display positive trends. Given this new normality we are about to experience, made up of smart working and social distancing, a question arises, what […]

More
5 new purchasing car online trends

Purchasing a car: new trends and outlook

It has been clear for a while that the automotive industry was in a phase of turmoil and major changes, even well before the recent Coronavirus crisis. The advent of new phenomena such as shared, automated or electric mobility had already given the industry such a jolt that it had to rethink and adapt to […]

More
WebSparK local supports car dealer in Local Marketing activities

Local Marketing and Web reputation: the key elements to a post-covid restart

Covid-19 and the subsequent lockdown highlighted the need to speed up a process that had already been underway for some time, but was still struggling to break through: the digitalisation of the automotive sector. The past few months have certainly had an impact on consumer behaviour, with customers increasingly preferring online car-search, and consequences that […]

More
Compilando questo modulo, confermi di accettare il trattamento dei tuoi dati personali da parte di MotorK come descritto nell'Informativa sulla privacy, e di essere contattato da MotorK. 
Puoi annullare l'iscrizione in qualsiasi momento modificando le tue preferenze qui